Marketing Business Insights Analyst – B2C Fintech

Job title:

Marketing Business Insights Analyst – B2C Fintech

Company

Mint Marketing Talent

Job description

Are you passionate about using data to unlock growth and transform business strategies? We’re looking for a Business Insights Analyst to partner with our marketing, product, and operations teams to turn data into actionable insights that drive impactful decisions.Why Join us as our first ever Marketing Business Insights Analyst?

  • Great starting salary, bonus, pension, 25 days annual leave, health insurance and more
  • Hybrid working: 2 days in the office (in D4, onsite parking available), 3 days work from home.
  • Join at a time of growth & development
  • Newly created role and an opportunity to make your mark
  • Be part of a collaborative and innovative team.
  • Play a pivotal role in shaping our digital presence.
  • Opportunity to drive meaningful impact and growth.

What You’ll Do

  • Collaborate with cross-functional teams to collect, analyse, and interpret data to inform marketing strategies and commercial decisions.
  • Conduct market research and competitive analysis to support strategic initiatives and refine our target customer profiles (ICPs).
  • Develop dashboards and reports with data science and finance teams to track KPIs and metrics.
  • Create frameworks to measure the success of marketing campaigns and optimize performance.
  • Lead pricing strategy development to ensure competitiveness in core and new markets.
  • Monitor industry trends and analyze their impact on business strategies.
  • Deliver compelling presentations on insights and recommendations to leadership.

What We’re Looking For

  • Proven Experience:
  • Background in insights and analytical roles within a B2C organization.
  • Experience working with data sources to drive commercial outcomes.
  • Familiarity with statistical analysis and data visualization techniques.
  • Bonus: Experience in B2C, tech or fintech.
  • Tools & Technologies:
  • Preferred experience with tools like Tableau for building actionable insights for non-technical audiences.
  • Advanced Excel skills and other analytical tools.
  • Communication & Influence:
  • Exceptional team collaboration, communication, and interpersonal skills.
  • A track record of influencing strategy through data-driven insights.

Skills and Characteristics

  • Highly numerate and data literate.
  • Effective in a hybrid working environment with strong team collaboration skills.
  • Familiarity with regulated financial services environments is a plus.

Join Us!This is a pivotal role where your analytical expertise will directly impact our growth strategies and help shape the future of our business. If you’re ready to make a difference and thrive in a fast-paced, data-driven environment, we’d love to hear from you!Apply now and bring your insights to life.

Expected salary

Location

Dublin

Job date

Sun, 24 Nov 2024 00:31:16 GMT

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