Paid Social Strategist Hybrid Remote, Stockholm, Stockholm

Job title:

Paid Social Strategist Hybrid Remote, Stockholm, Stockholm

Company

GroupM

Job description

DescriptionPosition at GroupM NexusPaid Social Strategist with a passion for TechnologyDo you want to take the next step within Paid Social?At GroupM Nexus, we are seeking a tech-savvy Paid Social Strategist to join our team, focusing on one of our largest and most pivotal clients. This role is designed for someone who not only excels in creating innovative Paid Social strategies but also has a genuine interest in the technical aspects of the role, including working with Smartly, the implementation of CAPI, and knowledge in using, and giving feedback on client’s dashboards.Key Responsibilities:

• Lead the Paid Social strategy for a single, high-profile client, ensuring top-tier delivery and service
• Drive the use of Smartly.io to enhance campaign performance and efficiency
• Coach junior specialists’ operational work including time management to ensure client profitability
• Development of best practice within the social platforms
• Collaboration with other disciplines to identify areas of improvement for the clients
• Presentation of strategy, results, best practice and trends in our internal, client- and agency meetings
• Pitch work and presentations of social media
• Identify and selling in prioritized projects in social media, for example in tracking and third-party tools
• Have a comprehensive understanding of GroupM’s digital offering and identify opportunities for cross sales
• Drive innovation on your top-tier client, and on other clients by sharing strategies, tests, and results with the wider social team
• Campaign management and optimization in platforms such as Facebook, Instagram, Pinterest, Snapchat, LinkedIn and TikTok
• Strategy and recommendation for advertising in social media such as choice of platform, budget, KPI, target group, format, frequency, test and input on creative material
• Analysis, evaluation and reporting based on defined objectives and KPIs

Qualifications:

• 5+ years of experience in digital advertising or media, working full funnel in social media buying with a focus on performance and technical aspects.
• Proven track record with Smartly.io or similar tools, with an understanding of their role in campaign success
• Excellent knowledge of Meta Ads Manager
• High knowledge of LinkedIn, Snapchat, Pinterest and TikTok Ads Manager
• Broad understanding of digital channels
• Experience working with dashboards and third-party platforms
• Experience presenting in both small and large forums
• Experience from pitch work and case presentations
• High knowledge of the Office package, especially Excel
• University degree or relevant education in digital marketing
• Excellent English communication skills, both verbal and written
• Analytical thinking, curious and driven to improve your results
• Attention to details, organized and works independently
• Thrives in team’s environment and ability to build trust in client relationships
• Good understanding of tracking, including both browser and server side, knowledge on how to navigate in- and use google tag manager, as well as experience in how to troubleshoot tracking issues

What we offer:In addition to the obvious, such as good work/life balance, exceptional colleagues, and exciting challenges, there are several other factors that contribute to making this a particularly excellent place to work:

• Your ideas and input matter. Take an active role in shaping your day-to-day work and contributing to our success.
• Experience a supportive, family-like atmosphere with strong connections between employees and management.
• Benefit from a 3,000 SEK yearly health allowance and a range of employee benefits through Benify.
• Competitive pension terms and private pension advice through our partner Nordea.
• Company health care through Feelgood and additional health insurance through Euro Accident
• Enjoy a 37.5-hour workweek year-round, with an additional hour off each day during the summer to recharge.
• From conferences and kick-offs to team events, we make sure to celebrate wins and have fun together.
• While we embrace flexibility, we also value the magic that happens when we’re together. Spending at least three days a week in our centrally located Stockholm office allows us to collaborate, spark creativity, and connect as a team.

Application and positionThe position is a permanent full-time employment with entry as soon as possible. We apply a six-month probationary period. Selection is ongoing, so please submit your application with CV and cover letter as soon as possible.ContactIf you have questions about the position, feel free to contact , Director of Paid Social. Due to GDPR, we do not accept applications via email.

Expected salary

Location

Stockholm

Job date

Sat, 30 Nov 2024 23:14:24 GMT

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