Senior Customer Marketing Manager

Job title:

Senior Customer Marketing Manager

Company

Beekeeper

Job description

We’re looking to expand our team with a Senior Customer Marketing Manager who has B2B marketing experience and looking to join a team that’s part of a high-growth, fast-paced SaaS company!As a Senior Customer Marketing Manager, you will be working closely within the organization to plan and execute campaigns focused on customer expansion and customer engagement programs through a myriad of channels including webinars, events, conferences and more!Your Responsibilities

• Create and manage customer segmentation and targeting strategies to deliver personalized marketing campaigns.
• Collaborate with the sales team to identify opportunities for upselling and cross-selling to existing customers.
• Develop and manage customer advocacy programs, including referral initiatives, testimonials, and case studies in collaboration with product marketing.
• Partner with product marketing to provide feedback from customers to inform product development and enhancements.
• Lead planning and execution of Beekeeper’s bi-annual customer conference and its supporting summit events
• Utilize marketing automation and CRM systems to track and analyze customer data, manage campaigns, and measure ROI.
• Conduct market research and competitive analysis to identify trends and best practices in customer marketing.

What we look for in you

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 3-5 years years of experience in a customer marketing or B2B marketing role, preferably in a B2B SaaS environment.
• Proven track record in developing and executing successful customer marketing campaigns.
• Strong understanding of digital marketing channels, including email, social media, and content marketing.
• Strong project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
• Creative thinker with a strong attention to detail and the ability to think outside the box.
• Excellent communication skills, with the ability to effectively convey complex concepts to both technical and non-technical audiences.
• Collaborative team player with the ability to work cross-functionally and build relationships with stakeholders.
• Comfortable with managing internal and external stakeholders.
• Proficient in using data analytics tools to measure and optimize marketing performance, with the ability to analyze data sets and extract actionable insights.
• Experience with marketing automation tools and CRM systems, such as HubSpot or Salesforce.
• Fluency in English (C1+) and German is a must.

Bonus Points

• Experience in account based marketing as part of customer marketing strategy
• Working in a high-growth SaaS company is a plus

What we offer

• Competitive salary
• Phone & Home Internet costs reimbursement up to 80 CH/month
• Home office set-up reimbursement up to 400 CH
• Personal Learning & Development Budget of 1500 USD/year
• Pension scheme plan with 3 options to choose from
• Sabbatical Program – 1 month paid leave at 3, 5, 10 year tenure
• 25 days of annual leave/year
• 2 Mental Health days off per year
• Oh and don’t forget about our Beekeeper Stock options!

Who we arebelieves in the potential of every single employee. That’s why we’ve built the essential platform for frontline workers. We help organisations digitally enable their frontline, to boost productivity, quality and safety, and be more agile.At Beekeeper, we celebrate diversity! All qualified applications will receive consideration for employment regardless of race, colour, ancestry, religion, nationality, sexual orientation, age, citizenship, marital status, disability or gender identity. We are committed to ensuring a smooth application process for all candidates. If you require accommodations due to a disability, please reach out to jobs@beekeeper.io, and our team will be more than happy to assist you.Please know that you are not required to share your nationality, age or a picture of you on the CV! We are looking forward to your application! 🙂

Expected salary

Location

Zurich

Job date

Wed, 15 Jan 2025 05:38:18 GMT

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